Marketing Team
Currently, over 60% of all trading activity takes place on mobile devices, making the mobile experience essential to trader satisfaction, activation, and long-term engagement.
Brokers and prop firms launching without a refined mobile app face lower onboarding rates, increased drop-offs, and weaker trader retention. These gaps compound over time, eroding competitive positioning.
To ensure our clients start with a premium mobile environment from day one, we’re introducing an important platform enhancement.
Your Free Branded Mobile App
All Match-Trader Server Clients receive a branded mobile app at no additional monthly cost.
Brokers using Match-Trader can now deliver professional mobile trading experiences on iOS and Android immediately upon launch.
What the Offer Includes
- One branded mobile app per server
A fully branded, deployment-ready mobile application across iOS and Android.
- Co-branding with “Match-Trader”
To qualify, the app name must incorporate “Match-Trader.”
Example: Broker A – Match-Trader
Note: Those preferring a fully standalone app name can select the standard mobile application fee structure.
- Free MultiBroker access for prop firms
Prop firms gain access to the Match-Trader MultiBroker app on the iOS App Store and Google Play – a solution designed to prevent login errors. When traders search for “Match-Trader” rather than a specific firm’s branded app, they’re directed to MultiBroker, where all relevant prop firms are listed. This centralized directory allows traders to quickly locate their firm and access the correct account without confusion or failed login attempts.
Note: Prop firms can serve clients through both their branded app and the Match-Trader MultiBroker app concurrently.
Why We Introduced This Update
Match-Trader’s new branded mobile app addresses foundational challenges our clients encounter in an increasingly mobile-centric trading landscape. Several factors informed this strategic shift:
1. Mobile-first trading
Mobile has become the dominant channel for execution and trader activity. Offering the mobile app by default ensures every broker can serve clients where they prefer to trade.
2. Stronger trader activation and retention
Quality mobile experiences drive measurably higher platform use, increased login frequency, and deeper engagement across all trader segments. Firms with polished mobile solutions report higher retention and elevated lifetime client value.
3. Eliminated friction for prop firms
Prop traders regularly attempt logins through mismatched branded apps, generating failed authentication attempts and confusion. MultiBroker solves this with a centralized application where traders can reliably access their specific prop firm without additional fees.
4. Broker and prop firm growth supported
Mobile capability is no longer optional for firms looking to acquire and retain traders. Including mobile applications from the outset strengthens launch positioning, shortens time-to-market, and promotes efficient business growth.
How Our Mobile App Benefits Brokers and Prop Firms
What we’re after is straightforward: equip brokers and prop firms with infrastructure that removes friction and creates tangible operational and strategic benefits. The newest Match-Trader’s update enables our clients to:
- Go live with a complete trading ecosystem immediately, eliminating waiting periods or third-party integrations
- Lower total cost of ownership, removing monthly expenses and reducing ongoing maintenance overhead
- Deliver unified experiences across all devices, ensuring traders encounter identical functionality whether accessing your platform from desktop or mobile
- Expand into international markets more efficiently, reaching traders on universally adopted platforms, regardless of location
What’s Next for Match-Trader Development
The free branded mobile app forms part of our broader mission to simplify operations, increase platform utility, and expand what’s possible for Match-Trader clients. Our recent initiative exemplifies this philosophy, and additional enhancements are already in development to further strengthen your competitive advantage.
Interested in activating your free mobile app or discussing migration to Match-Trader? Connect with our team.
